Podcast Payoffs

Podcast Payoffs

Podcast Payoffs explores the links between technology and teamwork, and what it means for the new future we're facing. Podcasting is a powerful coaching platform and entrepreneurs will learn how to master this valuable marketing opportunity. With Strategic Coach Founder Dan Sullivan and Podcast Network Manager Gord Vickman.

The Pitch Isn’t Perfect

Statistics show there’s no shortage of people pitching their expertise and services, but no one’s really paying attention to them. Dan Sullivan and Gord Vickman explain why so many pitches...

Creating Backstage Magic With Teamwork And Technology

Dan Sullivan and Gord Vickman share some secrets of teamwork that Dan highlights in his new book, Everyone And Everything Grows. When a crisis hits, your team should be positioned...

Start By Asking Who’s Not In The Room

Dan Sullivan and Gord Vickman discuss the importance of deciding who's in the room when it comes to podcasting. They highlight how Strategic Coach® is selective about who they allow...

Going Beyond Overwhelm And Mastering AI Collaboration, with Evan Ryan

Evan Ryan joins Dan Sullivan and Gord Vickman for another episode to share some valuable insights about how to regain control and use technology to enhance your creativity and freedom....

AI As Your Teammate: A Conversation With Evan Ryan

Dan Sullivan and Gord Vickman are joined by special guest Evan Ryan, an expert in artificial intelligence (AI). Evan shares his decade-long experience with AI and its entrepreneurial possibilities. They...

Twenty Years Of Compelling Conversations

Believe it or not, podcasting has now been around for two decades. Dan Sullivan and Gord Vickman delve into the history and share their personal stories of how each of...

Meet Me In The Middle: Navigating AI And What It Means To Make Things

Gord Vickman and Dan Sullivan dive into the concept of "Geometry For Staying Cool & Calm" and its relevance in the emerging age of AI. Drawing on a recent MIT...

Your First Show Is Your Worst Show

Every new thing you learn to do is scary at first. That includes starting a podcast, filming a video, writing a blog, or performing for a crowd. Dan Sullivan and...

How To Win Big By Doing Less

Gord Vickman and Dan Sullivan discuss Dan’s latest book, 10x Is Easier Than 2x, co-authored by Dr. Ben Hardy. By identifying the changes and breakthroughs that led to your past...

Human Horsepower

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x.Dan Sullivan and Gord Vickman discuss the importance of partnership between AI and humans—finding...

A Marriage And A Podcast Have A Lot In Common

Join Dan Sullivan and Gord Vickman as they explore the rapid growth of podcasts and how the most successful shows get things done. Why are so many people turning to...

From Intimidation to Innovation

Gord Vickman and Dan Sullivan explain how entrepreneurs who don't think of themselves as technically minded can still use the latest tools to their advantage. You’ll learn simple, actionable steps...

ChatGPT For AI-mazing Business Growth (See What We Did There?)

ChatGPT is on everyone’s lips and on everyone’s screens, but as an entrepreneur, you might be asking how it can help with your business growth. Dan Sullivan and Gord Vickman...

You Might Not Be Interested In Blockchain, But Blockchain Is Interested In You

Every new technology makes someone’s job irrelevant. Blockchain and its by-products—NFTs, smart contracts, and stablecoins—decentralize transactions that are traditionally moderated by middlemen and gatekeepers. If you’re one of those middlemen...

Your Message In A Bottle

There's a misconception that podcasting is a quick way to make money. But if you're only in it for the cash, you'll likely be disappointed. Start a podcast for the...

Everyone Hide! The Computers Are Coming

Are you paranoid that you’ll soon be replaced a computer? What you might not realize is that no matter how fast a computer can process information, only humans can create...

One Hundred Million Dollars For An Empty Chair

Even if you have an enormous amount of money to invest, you can’t be sure you’re hiring the best person for a role unless you take certain factors into account....

What Really Bothers You (And Why It Shouldn’t)

When you feel bothered by something, it can be hard to figure out why, and this feeling always gets in the way of your productivity. Join Dan Sullivan and Gord...

You're The Captain Of Your Own Pirate Ship

Dan and Gord talk broadcasting, podcasting, and publishing, and why it's so crucial to be clear on what your core money-making business is. (Hint: It's probably not podcasting.) Also, who...

Rewind: That Fruit Is Poison

Let’s revisit one of our most popular episodes to explain why plenty of shows have good content but fail to gain traction and intrigue. The reason is that content isn’t...

Creating A Foxy Listening Experience, with Audio Engineer Willard Bond

Gord and Dan sit down with Willard Bond, Strategic Coach's audio engineer, to talk about the evolution of sound design. You’ll hear tips for pre- and post-production, why ideas matter...

Collaboration Ground Rules

What qualities should you look for in a guest or cohost for your podcast? In this episode, Gord and Dan explore what makes any kind of collaboration great—which is much...

Don’t Steal My Sunshine

Who isn’t in the room matters as much as who is, because people can be remarkably open when they know they’re with others who are at the same level. In...

On A Mission From The Kitchen

Podcasting has grown and expanded, and you might not be aware of all the ways you can use yours to your advantage. Dan Sullivan and Gord Vickman reminisce about the...

Rewind: Animals Not Included

Let's answer some juicy questions from one of our most popular episodes as Dan and Gord revisit their Facebook Live broadcast. Dan explains how he switches gears when hosting with Joe Polish...

Trying To Trap The “X Factor” with Mike Koenigs

Everybody has met someone who people are drawn to for reasons they can’t explain, and being one of those people comes with serious challenges. Dan Sullivan, Gord Vickman, and special...

Building Your Audience, with Mike Koenigs

A lot has changed in broadcasting. It’s not as hard, risky, or expensive as it used to be. There’s no barrier for anyone to go online and start—which can be...

The Real Podcast Payoff, with Paul Colligan

The podcast world is still enormous and free to enter. However, certain recent changes, including the abundance of celebrity-hosted shows and shows being kept behind paywalls, have podcasters wondering what...

Tickets To The Top, with Paul Colligan

Creating a podcast has never been easier if you're dedicated to the project. But it can still be a difficult task to figure out how to make money. Dan Sullivan...

The Middle Is Going Missing

Teams of skillful people produce predictable results. Once systems become predictable, it's better to let technology take over. But there's often a lingering human element—those in the middle who simply...

Let’s Make Something They’ll Pay For

Advertisers generally won’t be interested until your show hits tens of thousands of spins. So how else can you benefit? All entrepreneurs get into the marketplace because they believe they...

Innovation Over Envy

What do entrepreneurs know about success and risk that others don't? It might not be what you think, but it evolves from a desire for finance to one for freedom....

The Proof Is In The Pixels

Non-fungible tokens are digital creations that can be bought, sold, and traded on the blockchain. Only one provable owner exists. Why is everyone talking about them, and why would someone...

Where Good Ideas Come From

Do you find yourself full of energy at the start of something new, but quickly run out of gas and give up? Join us for just a few minutes, and...

A Truly Global Audience

Over the past few centuries, humans have certainly endured more disruptive events than the current lockdowns, all with a greater sense of collective calm. This time, social media obsession and...

Digital Dreaming

It took the global lockdown for most to realize that the barriers for entry were gone. Skills once needed to build great things are replaced with human courage and connection....

Playing The Long Game

The talent wars have just begun in the podcast industry. They want the capability to start raking in the cash, and they're not afraid to make bold moves. Big brands...

Chemical Reactions

Why do some shows flow effortlessly while others sound so labored? The answer is in the motivation, and great chemistry only happens when everyone's not agreeing on every topic. It's...

Fake It Till You Feel It

Seems like everyone you talk to is feeling deeply right now. Some of it's good, and some not so much, but humans have what Dan calls "useful amnesia" to adapt...

Don't Kiss The Robot

Adoption by necessity. The Spanish Flu ushered in the widespread use of the telephone. Covid pushed Zoom to the forefront of our daily communication. But technology is just part of...

Our Future Is Friendly

Some believe that we're only getting smarter, but intelligence is relative to the era you're living in. Great innovators were just as capable 1,000 years ago as they are today....

The Medium Is Not The Message

This episode is all about the future post-virus, and the incredible new things the lockdown forced creators to build and improve. It has never been easier to bring a product,...

The Great Accelerator

For the first time in modern history, the whole world has a common enemy. As the virus spread and teams were forced to work remotely, Dan realized that we’ll be...

Simplify To Multiply

The latest Coach concept could change the way you work forever. Are you a Simplifier or a Multiplier? Entrepreneurs will naturally engage with one role or the other. In this...

Flawless Habits In A Digital Age

What habits can you develop to handle the details so you only focus on a bigger future? Dan and Gord explore the growth of Coach through the clustering of messages...

It's A Brand New Tuxedo

Editing your podcast means you can mess up, fall down, and then try again. Your audience knows this, so they're demanding more value from the time you've been gifted. In...

Billion Dollar Babies

More than half of us trust a podcast to find the product or service we need over every other medium. Why? The old ways were time-wasters, but when people come...

Animals Not Included

Let's circle back to some juicy questions from the Facebook Live broadcast. Dan explains how he switches gears when hosting with Joe Polish or Peter Diamandis, to his solo shows...

Facebook Live Rewind

If you missed the recent Facebook Live broadcast, catch it here in podcast form! Learn some key insights on how to get started in podcasting, and also how to keep...

So Relevant, They Can't Resist You

The top skill to have for great interviews and even better conversations has nothing to do with what's coming out of your mouth. And it's no secret that to be...

That Fruit Is Poison (And Other Useful Stories)

Humans crave stories—not only for entertainment, but also to stay alive. Dan and Gord discuss how this tradition evolved from our earliest ancestors and why storytelling is the most important...

Plan For A Perfect Launch

Join Dan and Gord to learn the structure that answers the most important questions before launching your own show: How do you pick the right partner? How can you build...

First Framework

In the first episode of Podcast Payoffs, hosts Dan Sullivan and Gord Vickman outline the history and strategy behind podcasting as a powerful platform. Podcasting has grown to become an...