Which World Do You Live In?

Dan Sullivan

[Moore’s Law] is really about people’s belief system, it’s not a law of physics, it’s about human belief, and when people believe in something, they’ll put energy behind it to make it come to pass.
–Carver Mead, colleague of microchip pioneer Gordon Moore.

If you have a cell phone in your pocket, you own a collection of technologies that would have cost over a million dollars when they were first introduced.

Does your office have a printer? There’s the equivalent of a whole typesetting and print production shop.

Those are just two examples of the advantages microchip technology makes available to us, and these advances are appearing in every discipline and industry. We live in a world of ever-expanding abundance, and being able to take advantage of and multiply this abundance makes this is an ideal time to be an entrepreneur.

Unless you think it isn’t.

Choosing a worldview: abundance or scarcity?

Despite the extraordinary benefits around us, some still insist this is a world of scarcity. Instead of being resourceful and taking advantage of today’s opportunities, they’re resentful—increasingly dissatisfied with a world they’ve decided is unfair.

Whichever worldview you choose, you’ll find lot of evidence to support your belief. You’ll also be determining how much you can achieve in this life. That’s why talented and ambitious entrepreneurs need to be deliberate about the worldview that frames their thinking, because the more abundance they can generate for themselves, the more they can also expand it into the lives of everyone else on the planet—which neatly solves the scarcity problem while also creating a much more positive experience of life.

I’ve come up with a thinking tool I call The 10x Matrix™, which helps you find your own abundance advantages while immunizing yourself and your organization against the influences of scarcity thinking. It’s included in the first issue of my publication The 10x Thinker™, which is available for you to download. I hope you enjoy reading it and see why I think this question of worldview is so crucially important to the future of our society.

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