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What Your Customers Really Compare Your Price To

Dan Sullivan realized at an early age what makes for a top-notch experience, and the impression such an experience can make. In this episode, he explains why customers and clients will be willing to write bigger checks when you provide them with “first-class” experiences.


Here’s some of what you’ll learn from this episode:



Show Notes: 

About the Author

Dan Sullivan is the world’s foremost expert on entrepreneurship in action. He is the founder of The Strategic Coach Inc. and creator of The Strategic Coach® Program. Visionary, creative, wise, playful, and generous, he is a true champion of entrepreneurs worldwide.

Profile Photo of Dan Sullivan