It’s Time To Protect What’s Yours, with Keegan Caldwell
The importance of intellectual property is undeniable, but not everyone knows as much about their own IP situation as they should. In this second episode of a three-part series, Dan Sullivan and Steve Krein chat with Keegan Caldwell, the founder of an intellectual property law firm, who explains how IP law can benefit entrepreneurs beyond just protecting their creations.
Show Notes:
Trust is key: It’s important that clients of an IP law firm are able to trust in the firm’s advice.
Mindset is crucial: An entrepreneur’s mindset is crucial because that’s what determines their behavior.
Trust check writers: Never fall in love with your creation until check writers fall in love with your creation.
Need the revenue: There’s value in long-term growth companies, but they need to have the revenue to support their plans.
Worth discussing and protecting: If you have a concept or idea that’s differentiating you in the marketplace, you likely have some IP that's worth discussing and protecting.
More than protection: In addition to protecting your innovation, IP can be used to create licensing and fundraising opportunities to drive up value for an IPO or an acquisition.
Down the road: Many companies don’t even think about intellectual property issues until they’re some ways down the road.
Show you believe: One way to show you really believe in a technology you’ve created is to take the initiative to protect it.
Resources:
Keegan Caldwell - https://caldwellip.com/team/keegan-caldwell-phd/
Who Not How by Dan Sullivan and Ben Hardy
How To Live To 156 by Dan Sullivan
The Gap And The Gain by Dan Sullivan and Ben Hardy